Thursday
May242012
Growing as fast as beans on a tree
Finally one of us has paused for breath to write a blog article again after a month hiatus by the looks of it. Luckily Simon has redone the design a bit (ahhh!). So what's new in Kopi land?
- We've had some phenomenal growth in subscribers these past few months and a big thank you to everyone as a lot are referrals from existing members - we can't do this without you!
- To cope with this, we've scaled up the boxing and packing side of the operation so now there are nearly 10 dedicated Kopi-ettes who pack the sought after Kopi box each month and in record time too. Our job now is make sure the coffee arrives on time from our roaster!
- We're very pleased to have an amazingly experienced marketeer join us as VP Marketing (Gordon Ellis-Brown) who used to be the senior VP for 20th Century Fox and Carephone Warehouse. He's amazingly talented and coming up with all manner of new initiatives for us.
- Mostly we've had our head down in preparing for a new funding round to do a big marketing push for the rest of this year.. This takes time but we have a good amount of funds committed now and eager to get it put to good use!
What's coming up:
- A re-designed site with a lot more content and depth - including our new Kopi Academy (guides and advice)
- Ability to call us or chat to us live online
- International delivery and payment options
- A brand new way of gifting which should make things even easier...
All in all - we live in exciting times eh.
tagged boxes, ellis-brown, gordon ellis brown, gourmet, growing, kopi, subscribers, worlds best coffee | in Business
Reader Comments (2)
take a peek at your spelling, sorry, years of marking/editing work ... third bullet
Congrats on the progress guys. It is great to see fellow coffee-nuts pushing the fresh-is-best angle to the world. Fingers crossed the UK take it all onboard and embrace the concept - it does appear that is the case!
Looking forward to seeing your new site in the coming weeks.
Matt, Tim, and the rest of the Bean & Ground Coffee Club Team.